Partnering with Leaders to Go Beyond High Performance
I’m Stephen Leonard—executive coach, founder, and lifelong student of transformation. I coach leaders who aren’t just growing their organizations—they’re growing themselves.
I work with CEOs, founders, pastors, and creatives who are ready to explore what lies beyond high performance: deeper impact, sharper clarity, and the joy of building a life and business that aligns with their vision and values.
Before becoming a coach with Novus Global, I spent 15 years leading Leonard Group, Inc.—scaling it from a hobby business to a multi-brand company generating 8 figures a year. I know firsthand the thrill and toll of leadership: the cost of vision, the complexity of growth, and the risk of losing yourself in the process.
Coaching, for me, is sacred work. It’s about helping leaders return to their calling, expand their impact, and design lives that are both wildly productive and deeply meaningful.
How I Coach
My work is grounded in Novus Global’s Meta Performance™ framework and our GOLIVE values: Growth, Ownership, Love, Integrity, Vision, and Energy. I believe in coaching that is transformational, measurable, and catalytic—work that turns potential into performance, and performance into legacy.
I help my clients:
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Reclaim clarity in the face of complexity
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Build culture that multiplies impact
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Scale their leadership without losing their soul
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Expand their capacity—in business, in relationships, and in purpose
Whether you’re leading a company, launching a vision, or navigating the hidden costs of success, I help you go farther, faster—without burning out or selling out.
My Journey
Over the past two decades, my journey has taken me through:
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Pastoral leadership in growing churches and communities
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Nonprofit mobilization, organizing thousands across churches for practical impact
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E-commerce entrepreneurship, building best-in-class brands and teams
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And now, executive coaching, where I draw from every chapter of my life to serve leaders on theirs.
I bring the heart of a pastor, the mind of a strategist, and the eye of an entrepreneur into every coaching relationship.
Who I Work With
If you’re a leader asking:
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“What’s next?”
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“What am I really capable of?”
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“How do I expand my impact without sacrificing my integrity?”
Then we may be a fit.
Many of my clients are navigating inflection points: scaling businesses, stepping into greater visibility, or designing their next chapter. Some want to create more wealth or freedom. Others want to reawaken joy. All of them are committed to growth.
Let’s Talk
Coaching with me isn’t casual. It’s intentional, tailored, and focused on what matters most. If you’re serious about transformation, I’d love to explore what’s possible together.
Let’s start a conversation → BOOK A CALL

Hey Stephen-
Happened upon both you and your wife’s jewelry brand which led me to your blog and Twitter. Read your heartfelt blog and truth be told, I love kids– and David seems very, very adorable. I’m super passionate about working with kids w/ disabilities– was paired 1:1 with the best kid ever who has Angelman syndrome during the summer in high school! Are you familiar with Special Books by Special Kids (SBSK)? SBSK is my favorite media source to learn about people with differences– their YouTube videos are my favorite. I’m super familiar w/ CdLS but will watch and learn about it after the workday! I made a donation to SBSK in David’s honor 🙂 I originally went to school to become a special education teacher but later chose the business school route. Would love to talk business with you– my forte is performance marketing (SMS & email). Typically, for partners like Kendra Scott, Gorjana, etc., Wunderkind’s tech drives total digital revenue by +7%. Would love to be a resource for online rev growth. Let me know if you want to chat briefly!
Hey Stephen,
I am writing to you in regards to a product from a company that Bob Siemon Designs used to make Saint metals for. I understand that your company no longer makes saint medals, but I was wondering if you still had the form or cast from a specific pewter Saint Michael medal? I’d really appreciate talking with you about it!
Thank you,
Will
HELLO
Dear Stephen, Do you still make the men’s personalized jewelry? I have an older piece of yours, a sterling silver dog tag, heavy, with rounded corners and a soft rough shape. I had it stamped with my dog Benicio’s name. I would love to see if you still make these, and order another. Please let me know ! Happy New Year!